Exhibition Pop Up Stands Explained
- Thursday, February 20, 2014
- one comment
Exhibition Pop Up Stands – The Portable Exhibiting Solution
If you frequently attend exhibitions and trade shows, you will be familiar with the ever popular exhibition pop up stand. If you are new to exhibitions, let me explain what these are. Everyone with an exhibition space at these events needs some sort of display. It’s no good turning up with little more than some handouts and a smile, you need something to draw attention to your products and/or services. An exhibition pop up stand acts as a backdrop which enforces your company’s image and branding and lets you stand out from your competition. This is an essential part of any exhibition display so you need to choose the right one.
exhibition pop up stands
Trade Show Pop Up Stands
Exhibition pop up stands come in varying heights and widths. They can have custom attachments and integral units for product or literature display. In fact there is a lot that you can do with a pop up stand. The only limitations are space and budget, the rest is up to your imagination.
An example of an average pop up stand is a 3×3. The size of a 3×3 is typically 2.5m wide by 2.2m tall which is suitable for most standard exhibition spaces. This comes with 5 graphic panels; 3 center panels and 2 end panels. A 3×3 will suit most exhibition requirements, but what happens if you have a bigger space to fill? What if you want to make a big impression and outshine your competition? Well you have a number of options. For more information contact Banner Stand.
Double sided pop up stands are only suitable for certain display spaces where visitors have access to your stand from both sides. The advantage of this is that you effectively have twice the visual area increasing your visual presence at an exhibition meaning that you have twice the chance to get noticed.
Even though pop up stands are generally 2.2m tall, custom frames can be manufactured to create taller stands. These tall pop up display can be integrated with smaller pop ups to create a bespoke display or used on their own as a stand alone unit. These benefit from increased visual presence as they generally stand out amongst smaller displays.
As mentioned previously, a basic 3×3 when assembled is around 2.5m wide, but what if you have a very wide exhibition space? Then you’ll need a very wide pop up’s! Because pop up stands are almost modular in nature, a number of frames can be arranged side by side then joined by ‘ghost’ panels to make one continuous pop up displays. This way, almost any exhibition space can be catered for.
Bespoke pop up stands come in all shapes and sizes. If you have the space and the budget, anything is possible! Curved, circular, snaked, 4-sided, walk-through – a mass of options are available.
The important thing to remember is that unless there are multi national companies at your exhibition with giant custom made displays, everyone else will have more or less the same stands. With this in mind, don’t be afraid to take advantage of the many options that are available to you to make your display one of a kind.